'The Edge of the Usual'
Using ordinary shapes and materials to be able to develop in image later on.
Rebranding
Buro Kade is an architectural firm based in 's-Hertogenbosch that aims to operate fully circularly within five years. This school assignment from Sint Lucas challenged me to create a campaign that informs the public about circularity. For this project I had to do audience research. In my process below you can see how I want to tell the public about this change. This involved designing a motion graphic, poster, leaflet and social media expressions.
2020
