I was not aware of the meaning of the lyrics. This song was released more than 10 years ago and is still very popular on Dutch radio.
TYPOGRAPHIC NOTES
Challenge: Find a genre, song, or musical movement that best represents a cause and use typography to bring it to life. This project revealed my love for social advertising. I chose the famous song "Pumped Up Kicks - Foster The People" to draw attention to gun violence in the US. I was challenged to further develop both my conceptual thinking and storytelling.
2020
